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This article was published on Tuesday, 13 January, 2026. The information contained within may be out of date or inaccurate. News articles and media releases older than 60 days are archived for future reference.

Get ready to be ‘Hooked on Shepparton’ this summer

In Summary

Hooked on Shepparton is a free, family-friendly fishing event taking place on Friday 23 January 2026 from 4pm to 9pm at Victoria Park Lake, Shepparton.
The event includes an all-ages fishing competition with prizes across multiple categories, plus food trucks, live music, kids’ activities and giveaways.
Participants must bring their own fishing gear, with a limited number of rods available for children. A recreational fishing licence is required, with exemptions for some groups.
Hooked on Shepparton is hosted by Greater Shepparton City Council with funding from the Victorian Fisheries Authority.

This all‑ages fishing competition is set to be a real catch, with prizes for Tagged Fish, Biggest Catch, Young Angler, Mystery Weight and Lucky Spot. Whether you’re a seasoned angler or just testing the waters, there’s something for everyone.

But the fun doesn’t stop there! Attendees can enjoy food trucks, trade stalls, kids’ activities, live entertainment and plenty of giveaways, making it a great way to soak up the summer with family and friends.

Children can get involved in hands‑on activities at no cost, including a wooden craft painting workshop, giant games and face painting with Enchanted Rainbow.

A great selection of food trucks will also be serving up crowd favourites, featuring Elephant Rock Calamari, Nana Marce, Twisted Sis, a BBQ by the Shepparton Rotary Club, Mr Sheppy’s popular ice cream, Coffee Shots, Slushie Squad and Jam Packed Coffee and Donuts.

Adding to the atmosphere, talented local artist Jessica Lorraine will be performing live music, while Goulburn Valley Water keeps everyone refreshed with its water café.

Mayor, Councillor Shane Sali, encouraged everyone to come along and participate in this event.

“We are excited to bring an event like Hooked on Shepparton to the community. It’s a fantastic opportunity for families to enjoy a day outdoors at the beautiful Victoria Park Lake,” he said.

“There will be plenty on offer, more than a fishing competition, it’s a celebration of our wonderful community. Grab your fishing rods and bring your best attitude! See you at the lake.”

Hooked on Shepparton is a free family event for everyone to enjoy. Please remember to bring your own fishing rods, bait, chairs, hat, sunscreen and mosquito spray. A limited supply of fishing rods for kids will be available on site. This is an alcohol-free event.

A recreational fishing license is required; however, exemptions apply for those aged under 18, over 70 years old, and eligible card holders. Registrations are now open via Trybooking or via our Hooked on Shepparton event webpage. For more information contact the Major Events Team events@shepparton.vic.gov.au

This event is proudly presented by Greater Shepparton City Council with funding provided by the Victorian Fisheries Authority.

EVENT DETAILS
DATE: Friday 23 January 2026
TIME: 4pm to 9pm
LOCATION: Victoria Park Lake, Shepparton